Martech Tracker

In 1999, four Salesforce founders, working shoulder to shoulder in a small San Francisco apartment, launched a customer relationship management (CRM) system with a groundbreaking twist. All the software and critical customer data would be hosted on the internet and made available as a subscription service. This pioneering “software as a service,” or SaaS, model quickly spread across the technology industry.


Is your bank taking a client-centric approach to customer experience in Switzerland?

Discover how Standard Bank in Switzerland leverages AI and automation to prioritize customer satisfaction, while optimizing the efficiency of their customer relationship teams. Benefit from data-driven marketing and secure cloud hosting to enhance the personalized customer experience and establish resilient foundations for your banking needs in Switzerland.


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